San Diego City Measure E (2024 General)

Candidate's Website: https://www.pennyforprogresssd.com/

This measure would increase the transactions and use tax, commonly known as “sales tax,” within the City of San Diego (City) by 1 cent on each dollar subject to sales tax once operative on April 1, 2025. Currently, the sales tax rate in the City is 7.75%, of which the City receives 1.00% (equal to 1 cent on each dollar of taxable sales) and the remainder is allocated among other local and state entities. Under the measure, the sales tax rate in the City would increase to 8.75%, of which the City would generally receive 2.00% (equal to 2 cents on each dollar of taxable sales).

Associated Propaganda Pieces


Yes on Measure E – Fix Our Roads

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