San Diego County Measure B (2020)

referendum on the San Diego County General Plan amendment that authorizes the Newland Sierra Project was on the ballot for San Diego County voters on March 3, 2020.

A “yes” vote supports amending the county’s General Plan to authorize the development of the Newland Sierra Project, which will include over 2,000 homes, a school, retail space, parks, and open space.
A “no” vote opposes amending the county’s General Plan to authorize the development of the Newland Sierra Project, which will include over 2,000 homes, a school, retail space, parks, and open space.

Associated Propaganda Pieces


Yes On Measure B – Housing Advocates

Yes on Measure B – Supporters

Yes on Measure B – Elected Officials & UT

Measure B – Democrats Say No

Associated Slate Mailers


Budget Watchdogs Newsletter – San Diego City

Election Digest – 78th Assembly District

Save Our Neighborhoods Voters Guide

Democrats for Housing

Latino Family Voter Guide – San Diego City

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